The Fiesta Mk7 - General Info

[jam_rs]

The sixth generation, or Ford Fiesta Mark VI, was shown in concept form as the Ford Verve at the Frankfurt Motor Show in September 2007 and is marketed in principal European markets, Australia and the United States. Being completely based on the Ford's new global B-car platform. The sixth generation is known as Mark VII in United Kingdom. Production started at Ford's Cologne plant in Germany in August 2008. A second plant in Valencia, Spain started production in early 2009. Productions in China, Thailand and Mexico started from late 2008 to 2010.

Fiesta sales for Canada began in June 2010 for model year 2011. The 5-door hatchback will also be sold in Mexico starting 2011.

Equipment

Ford's Convers+ menu system, as seen on the Mondeo, S-MAX and Galaxy, and complemented by steering wheel button controls, will be available for the first time. Ford anticipates that over 85% of Fiesta orders will feature such a multifunction display. Also available for the first time will be keyless entry with 'Ford Power' starter button, reach and rake adjustable steering wheel, electric power steering, and a USB port for portable music players. Ford Easyfuel, the capless refueling system recently introduced with the Ford Mondeo, will also be a feature, while 'ambient lighting,' casting a soft red glow over the interior, will be an option. For the 2011 US market model, the Ford Sync in-car communications and entertainment system will be available as an option.

UK trim levels for the new Fiesta have now been revealed, progressing through Studio, Edge, ECONetic, Zetec, Zetec S, Titanium and Titanium Individual.

ECOnetic model

In 2008 Ford revealed details of an ECOnetic model, which Ford stated would emit 98g/km of carbon dioxide. The car was launched in 2009. It uses the 1.6 Duratorq TDCi engine, but with an added diesel particulate filter. The Fiesta ECOnetic achieves its environmental credentials through weight loss and aerodynamic adjustments, and its emission figure exempts the car from UK vehicle excise duty. The ECOnetic gets an estimated fuel consumption of 65 mpg-US (3.6 L/100 km; 78 mpg-imp). When tested on the highway mileage and emissions test schedules, on which hybrids are designed to perform well,[32] the ECOnetic outperforms the Toyota Prius. The model will not be available in the U.S. because, as Business Week noted, the company "doesn't believe it could charge enough to make money on an imported ECOnetic" and doesn't think it would sell enough of the model (350,000/year) to justify the $350 million in upgrades required at their Mexico plant to manufacture it in North America

Body styles

There are 4 body styles, including 3 and 5-door hatchbacks, 4-door sedan, and 2-door van. They are sold separately depending on the country.

* 5-door hatchback - Sold globally.
* 4-door sedan - Originally available in Chinese and American market, later in other parts of Asia, and then in Australasia.
* 3-door hatchback - Sold in Europe, Australasia, and small parts of Asia such as Singapore.
* 2-door van - Sold only in Europe.